Matt Fox is a recruitment entrepreneur turned adviser who has lived through the highs and lows on the journey most owners are still navigating.
After building, scaling and successfully exiting his own recruitment business in 2024, following more than two decades in the industry, he now works exclusively with recruitment founders, directors and shareholders who want to grow with intent, maximise profitability and exit with confidence.
His advice is grounded in recent, real-world experience not outdated theory or stories from a different market cycle
Known for his straight-talking, practical approach, Matt works with recruitment business owners at all stages of their journey, staying hands-on, objective and genuinely invested in the outcome.
He understands the realities of running an agency: the financial pressures, the risks around people and balancing the fine line of reward and expectation, the temptation to chase revenue over profit, and the decisions that impact business valuation years before a sale.
He helps owners maximise personal income today while building a business that buyers will appreciate tomorrow.
Having lived the full lifecycle himself, from early structure and growth through scale, valuation and exit, Matt brings a rare mix of commercial clarity, recruiter-to-recruiter understanding and calm, experienced judgement. He knows what it takes because he has done it, and he is driven by helping other recruitment leaders build businesses that truly work for them.
Client Feedback
"“…his depth of knowledge around building a successful and profitable recruitment business is exceptional. I’m working towards a planned exit in five years, and Matt has brought the clarity, structure, and strategic direction I need to ensure my business is in the strongest possible position when that time comes.”"
"“Matt combines trust, credibility and genuine rapport in a way that is rare. From day one, I felt at ease with him - something that’s essential when choosing a coach. He keeps me accountable with clear project plans and milestone tracking, and he’s incredibly well connected within the recruitment industry, introducing me to other professionals who have added real value.”"
" "He helped me gain clarity on my priorities and provided honest, valuable, and relatable guidance - all tailored specifically to my situation. His advice was actionable and quickly made a real difference. He is patient throughout, and I’m really grateful for his support. I’d highly recommend working with Matt to anyone looking for genuine, practical business guidance.” "
"“What sets Matt apart is that he’s not just advising from the sidelines, he’s walked the walk. Having successfully run his own companies, he understands the pressure and complexity of running a business, and that perspective shines through in every conversation. He brings clarity, challenge, and support in equal measure. As a Non-Executive Director, Matt has been a calm voice of reason, a source of fresh thinking, and a real asset to our board. He’s someone I trust, respect, and continue to lean on as we grow.”"